Marketing Strategy

  • Go-to-market planning

  • Brand positioning

  • Audience development

  • Marketing roadmaps

Strategy. Storytelling. Creative Direction. Growth.

I partner with brands, founders, public figures, and mission-driven organizations to build marketing strategies that drive awareness, engagement, and business growth.

From launching brands and producing high-profile events to developing creator partnerships and leading integrated marketing campaigns, I help organizations connect with the right audiences through thoughtful strategy, compelling creative, and measurable execution.

Whether serving as a strategic advisor, fractional marketing leader, or hands-on creative partner, I bring more than a decade of experience building culturally relevant brands for companies including Disney, Netflix, HBO Max, PBS, and emerging businesses looking to scale.

Creator & Partnership Strategy

  • Influencer programs

  • Partnership development

  • Affiliate strategy

  • Brand collaborations

Capabilities

Creative Leadership

  • Creative direction

  • Campaign development

  • Content strategy

  • Production oversight

Events & Experiences

  • Produce events

  • Brand activations

  • Experiential marketing

  • Partnership events

Selected Consulting Work

Fractional Marketing Leadership

  • Executive marketing guidance

  • Team leadership

  • Cross-functional planning

  • Marketing operations

ChickFlick Productions | Marketing Director (2020)

Tzar Music | Marketing Consultant (2022–2024)

Led the rebrand of the Sex with Emily podcast, overseeing brand identity, website strategy, social content, partnerships, and creative direction.
Served as strategic marketing partner to independent recording artist Tzar, leading release strategy, creative direction, live events, partnership development, and social media distribution.

Sangha Social Club | Event Lead (2020-2023)

Produced a recurring event series for creative women, bringing together community, conversation, and collaboration through thoughtfully designed experiences, strategic partnerships, and seamless event execution.

Michael Lavelle Wine | Partnership Representative (2026)

Head's in the Sky | Event Lead (2026)

Produced a premium 150-person VIP viewing experience for Amazon MGM Studios' Masters of the Universe drone show at Hollywood Forever Cemetery, overseeing event production and guest experience.
Built strategic partnerships across Los Angeles with restaurants, wine retailers, hotels, and bars to expand brand visibility and community engagement.

Zoom "Where It Happens" | Social Media Director (2020)

Led social strategy for the month-long virtual charity series featuring Tracee Ellis Ross, Ava DuVernay, and Gina Prince-Bythewood, generating an average of 14 million impressions per episode.
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