I’m Glad You’re here

I’m Whitney, a social, creator, and cultural strategy leader shaping how entertainment brands and talent connect with audiences at scale. With over a decade of experience across Disney, HBO Max, Netflix, and other leading media organizations, I build and lead strategies that sit at the intersection of storytelling, creators, and culture.

What I do

  • Define social and creator strategy at an organizational level

  • Build talent and creator partnership ecosystems

  • Lead 360° campaigns that drive cultural relevance and audience growth

  • Bridge marketing, talent, and platform strategy